Our Story

  • 1927
    The Watson Building was built in 1927 by Norman Baker, Owner-Manger of Baker Furniture.
    Pictured is an example of the craftsmanship found on many old buildings. This view is of the front of the building located at 1109 13th Street.
  • 1928-1930’s
    Later in 1928, due to the craftsmanship of the building, it became a Montgomery Ward retail outlet, and was Lubbock's first department store at the 13th Street location but decided to open one block to the north on Broadway instead.  The building was then immediately leased to the Groce family, which operated Groce Furniture through the Depression years.
  • 1940’s-1970’s

    The Watson family took over the location during the 1940s, and the building was home to Watson Furniture until soon after the 1970 Lubbock tornado. 

  • 1992-Present
    The building sat vacant in a growing state of disrepair until the current owners purchased the property in 1992. The restoration and renovation of this Lubbock landmark has been an ongoing project for the past 25 years. Hundreds of thousands of people have celebrated hundreds of weddings, receptions, parties, and other special events at The Watson Building over the past quarter century.  Call us today to add your name to our rich and growing history!

Original Design

The building has original decorative trim on the walls as well as the original hardwood floors from the 1920s which were recently refinished.

Spacious Layout

The central room on the main floor is enormous; there is plenty of room for 15-20 tables as well as a large area for dancing.

Elegant and Charming

There is a new bar, upscale restrooms, bridal dressing area, custom drapes, a new grand entry way and lots of extra features.

Quick Facts


Years old. Timeless and perfect for your next event!


Years as an elegant Wedding & Event venue in Lubbock, Texas.


Satisfaction! Contact us today to experience elegance and excitement.

Office Hours:

By appointment only
Call anytime to schedule a tour


Events  |   Gallery  |   Contact

“Where Elegance Meets Excitement”

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Book Your Event



1109 13th Street
Lubbock, TX 79401


Office: 806-765-7171
Cell: 806-543-4863
Ask for Lois Tanner